I don't know what a reason you make it bold because this is annoying for me, I think it's okay if using the normal word.
I'm not sure people will follow everything and check 1 by 1, some people are lazy to do that.. maybe I will give other tips..
11. Never ever invest in any new coins, this solution will prevent any scammed
New coins or tokens may be a lot of high risk but if the coin or token does IEO on a large exchanger, I think it should be considered as an investment. Initial listings on IEOs almost all provide huge profits and I think what is meant by new coins or tokens are those that have not been listed or recently mined