I see there's no ICO date so far but the base price is determined, then what's the point of set it?. We just have two ways to get the token, through airdrop or do the task list. I think later the community which will determine the price of this token.
There is another way to earn tokens by using the app; collecting used bottles, mapping collection points or inviting friends.
We have also started a Private sale of the token so it is meaningful to have a set price.
For sure once listed, the market will determine the value. We are also planning for an IEO next year if the overall market is favorable