One of the good and bad things about the next yield farming projects is the team's ideal of remaining anonymous. While the concept of yield farming is not new, previously it was called just passive income through staking and so on, the basis is same.
Moreover since the projects chose to remain anon, it protect them from any sort of legal or physical trouble. It becomes very risky to invest in these projects in general if ICOs were not worse.
Anyway it also leads to these scammers making up new projects with fake images and copied whitepapers.