You are right, Ideaology indeed hired bumping service. Bunch of newbie accounts created years ago suddenly appears and started shilling the thread with those fake conversations. As usual, I've decided to check their post history to see whether they are working on some other project too, and it was no surrprise that they are doing the same thing for another ANN,
[ANN] Totem - platform for trading of DeFi and derivatives. That is some dodgy DeFi project with anonymous team, as always. I'll have to look into both of these to see whether I can find some more dirt. Where there's smoke, there's fire.
List has been updated with both of those names.