I guess the reason why you used the word 'small' is to define projects that aren't that good enough, correct me if I'm wrong, I believe that if a new project has what it takes to be more attractive to the public it will never remain a small project even if it starts as a small project, the real use case of new projects matters alot, this is what takes projects to next level
There are many projects that starts from small exchanges like even the worse Latoken and p2pb2b exchange and later they leveled up to better exchanges like bithumb and few others..
To developers
Let the content of your projects be the definer of your project