Post
Topic
Board Gambling discussion
Re: Zlatan Ibrahimovic sueing EA due to using his image on FIFA21
by
cdtc
on 06/12/2020, 23:29:57 UTC
This is a strange one. Undecided
Zlatan Ibrahimovic did not agree to using his likeness in EA Fifa21. As I would of thought every professional player had something in their clause that EA sports was able to use their image and likeness in their video game titles.
Now with the front cover it is obvious they needed to get approval to use them to splash as a promotional model so to sell their games. But this is different.

https://www.dexerto.com/fifa/ea-sports-responds-to-zlatan-ibrahimovics-fifa-21-licensing-threats-1469512/

Also many other players are on Zlatan and his agent's side of this legal case.
https://www.dailymail.co.uk/sport/football/article-8990001/Mino-Raiola-reveals-300-players-ready-join-Zlatan-Ibrahimovic-fight-EA-Sports.html
I wa just discussing this topic with my friends.I think that he has full right to sue them because they are using him for marketing purposes to make
money from his popularity without permission. I just don't understand what were they thinking when they did it.