If you don't act as per the market conditions then it would become oblivious to lose money. If you put emotion as well as greed while trading then there is a maximum possibility of getting capital to vanish. So put this thing aside while investing or keep your empathy while trading. Some of the people get emotionally attached to shitcoins until they understand it is shitcoins the coin become useless. That's why it is become important to not emotionally take decisions while making any investment.