Anyone in on FLOW?

Flow claims to platform of choice for a new generation of games and apps etc. https://www.onflow.org/primer. I have no idea what the new generation of game related to the blockchain is supposed to look like, but that sounds good right? Is blockchain technology any significant part of the gaming industry yet? What would make gaming adopt blockchain protocols on mass?
 
I'll do some digging but in the meantime, was wandering why I couldn't find flow thread yet.