Paypal just wants to grab the attention the average Joe that heard about BTC in the news and would likely be interested in buying due to the increases in price it has registered.

Generally that kind of people don't have all the information about BTC and the crypto world (I'm not really sure they want to know as well). They just want an easy way to get on the wave and reap the benefits. Enter Paypal a trusted & established company that just adopted BTC and is "happy" to give the average Joe a way into this world.

Paypal move is a good move for their side only, not for their customers ...