There are three typs of human;
1. Some People devoted to the Bitcoin
2. Some People are only interested when Bitcoin prices goes up
3. Some people are not interested and trust Bitcoin.
So we have to focus on 3th group to make them understand what is the philosophy behind Bitcoin. We have to introduce the bitcoin and try to help them to understand, trust and use Bitcoin. people blongs to the 2nd group will never defend Bitcoin if they saw a price down.
This is a kind of war between conventional money and cryptocurrencies. I blieve that cryptos will never die.
you forgot to add people that don't trust bitcoin but are curious about it, people that hate bitcoin for technical reasons and people that hate bitcoin that hate bitcoin just because other people hate it.
I've seen people(close people to me) that doesn't trust bitcoin because of news of scams about it but they are curious whether it is real or not and is open to learning more about it.