Yep, they definitely hired one of those "marketing agencies" to spam their thread nad fake the interest. Same accounts that are active in Beatbind are also working on another project on this list, Axentro so I am adding them to the list.
From what I could see, Beatbind is one of those projects that have no real use for crypto, but they probably hope that by introducing blockchain they will get some interest. At least team looks real and whitepaper not plagiarized, so there's that. IN other words, just another shitcoin that should be avoided.