Listing on binance is quite hard since there are successful tokens/coins still didn't land there, but supporters shouldn't lose hope for that since provably that's the target but for now dev can select to add this to decent exchange where the requirement for listing is not so technical. But I think not the token circulation is needed to work them out but instead on how they can make their token useful so that the holders may have an options on how they can use their tokens.
It doesn't have to be Binance on its first listing, we can go to tier 2 exchange this is to test the demand of the token, and once the volume builds up, then Binance will be the next target, members are speculating if we have one exchange, will see how high is the demand, it can even attract traders, once they see the potential.