It is not 100% certain that the price of Bitcoin will continue to rise. Although the price of Bitcoin increased till 2017, in 2018, 2019 the price decreased < $3000. Now looking at the bull run of Bitcoin, it seems that its price will not decrease but it may not happen.
Currently the conditions and situation are different in the crypto space, where in 2018, 2019 there were not many big companies and people accommodating Bitcoin when it started to decline, so the decline could be very visible in the market, and for now it is clearly very different where some large companies and the richest people in the world already like Bitcoin so that the price of Bitcoin will remain at a high price, even though there is a slight decrease which will not have much effect on other aspects.
What you are saying is that the adoption is different this time. Big stakeholders are already in this market and I don't think we are stopping anytime soon. More and more big companies wanted to get involve in crypto. And who knows, they are secretly buying large amounts of bitcoin? But I can say, if you want to invest in bitcoin, make sure it is not your life's savings so you can still sleep soundly at night without worrying about the market.