Perhaps I'm missing the post here, but could you elaborate on the reason that made you make this thread? What is it that you want to discuss about? Or am I missing something?
Its simple really, he is trying to promote that website on bitcointalk, and what's the better way to do it than this?
Problem with these kind of rating sites that it can be easily manipulated. I mean, just look at ICOBench, FoundICO or any other similar tracking site. Bunch of fake reviews and paid "experts" giving their ratings for a couple of bucks.
So yeah, even if people behind this have best intentions, I would trust this site as much I trust any random anonymous person on the internet writing a review.