I believe it is. There are so many upcoming events happening in BNB right now, example is the launch of their NFT Marketplace. Another one is their buybacks and for sure , it will go up more soon. Just go for long term investment in it and it will surely repay you with good returns.
Binance today sets the trend for the entire crypto industry. Therefore, it is worth looking into buying his coin. I keep a couple of coins in my wallet ...