I would mine and dump immediately.  Definitely wouldn't waste time/money/energy on building massive farms for this.  6-year "pre-farm" already.  That should tell you something.  They don't even have the common courtesy to call it what it really is: HUGE FKING PREMINE

Designed perfectly to exploit the hype cycle.  Good luck to all.  I would mine this too.  Maybe I will.  And if I do, I'll dump most of it