Is it really? I mean it could make sense at some point, is it really Yahoo? because I don't think it will have many benefits to the company spreading this kind of news and there was a writer.
Or it could be a interesting news so people could visit there website because of this kind of news, they might have a connection with the other altcoins project that is why it is promoted.
But it's kinda true there are a lot of altcoins out there that have a lot of potentials and could be the next big thing and everyone have a different opinion about bitcoin.