The article covers a somewhat negative topic of bitcoin... bankruptcy and a lawsuit, both of which are turn-offs to most people. NPR also covered the mtgox fiasco a couple of times and the comments were generally negative and ignorant of bitcoin, but still received quite a number of up-votes... Basically the peanut gallery heckling something they don't comprehend.
That's fine though... Once ASIC's hit retail at your local Best Buy, it'll be a good time to be holding while the peanut gallery is still watching from the sidelines.