In some of the threads I'm following lots of users mention the word "bounty campaign" or "bounty manager" which is a term I've never heard before. Is it something similar to a marketing campaign?
It is similar to marketing campaigns and thinks of the manager as the marketing manager but the strategy or method being done is through bounty. Bounty campaign does have a lot of types, they could be in the form of signature campaign, social media campaign but mostly being done in Twitter campaign and other types of campaign. They're all bounty because the reward that will be given to the participants is the token that they're promoting which is a sign that it's the first use case that will be made for that particular project. But not all of them are paying in their own token, there are some that pays in other cryptocurrencies and most of the time in bitcoin.