First we had ICO, then IEO, now what the hell an IDO is? Initial dick offering??

This one seems like a browser extension which will enable you to earn rewards whenever you shop using that. Be careful as it is very easy for a browser extension to contain mining scripts or malware.

The website looks like developed by some random wordpress nube. I would rather suggest to steer clear of such programs. Will be a dead coin sooner than later.