Well, I must say there are a LOT of coins that have huge potentials. Market trends simply rely on the traders and investors. There are a lot of sources that could influence the coin's growth. But for the very least, read their campaigns and whitepaper, and how they will spread thru the market.
Campaigns and whitepapers will also not help much if traders and investors do not move well due to unfavorable market conditions, so the determination is clear to traders and investors so that the potential of the coin can be more visible.