Musk has earned a name in the cryto industry just like Satoshi and as such his coin might likely do well because certainly many investors would show interest since his tweet has this manipulative energy that constantly fluctuate the prices of cryto commodities. Let's take a close study on Doge and Bitcoin and evaluate his influence based on this
With the money that Elon has, it's not a problem if he wants to make a coin and create hype quickly, but the risk of failure after the pump is greater considering that many people have read Elon's strategy in pumping the value of a coin.