But this information might change participators' choices again, how should we adjust our strategy according to this kind of information?
No one can guarantee 100% accuracy that people only rely on information that is considered relevant, for example information based on trusted media sources. and it's not easy to find. most of the consumption of inappropriate information and do not re-clarification will be very vulnerable to some wrong decisions to choose the project. So the anticipation that is often used is to make various options for each factor and draw conclusions based on the range of data accuracy values.
Think about all the misinformation that is spread during political elections. People fall for it and the reason is that these misinformation campaigns become more and more sophisticated. For example, even scam projects can go to Coindesk, pay them $5000 and get a spot to place a guest article about their project. That is really an issue because you think Coindesk is a trusted source and although they mark it as "not endorsing" or something like that, a lot of readers feel as if Coindesk legitimizes the project in a certain way, but they don't.