Don't you consider how big the community behind it? Remember that if the hype was coming from the community that was spreading the word about the project. The potential or big project will always have a very big community behind it. The communicy was also playing a very important role to make the project became a successful project. This already proven by so many major crypto projects.
A new potential coin will always have a solid community behind it
The key is that even if the community has a strong project, few people know it in the initial stage.
How do we judge the value of a project when few people know and participate?
When it develops into a strong community, there is no need to judge, at least it proves that it has been recognized by many people.