Yes, that's right.. those who are entering for the first time do not have a proper plan that they can use as a guide in trading. Unfortunately they only invest without knowing the quality of the coins they buy, lack of information and learning to analyze makes it easy for someone to panic when the price drops because they are inexperienced. I also used to feel that way when I was new...it's just a matter of time, experience and keep trying.
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They invest because they saw someone suggests it. But even if someone suggests it, they didn't do their research carefully and that's why they're having a loss.
And worse is that when they see the coin plummeting, they're likely to panic sell no matter what they planned for because they're being attacked by panicking.