Litecoin is especially faster at handling payments than Bitcoin and is an excellent, proven complementary alternative. It's a very cheap, super-safe highway for making payments - especially when it comes to micro-transactions, like, for example, when paying for a cup of coffee. In addition, the Litecoin community is working on the implementation of all kinds of new fintech gadgets that are actually intended for Bitcoin. Litecoin is now working on the implementation of the lightning network protocol and applications for smart contracts and privacy (including confidential transactions & MimbleWimble). Litecoin is certainly light and cheap, but above all in good hands with fantastic ambitions. Litecoin has a bright future as a classic and reliable altcoin.
Litecoin is a fork of Bitcoin that stands out by its speed and cheapness. I also like all the new features and functions that Devs add to it.
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+1. Besides Litecoin is a fork of Bitcoin, and for sure some people are looking also Bitcoin-like cryptocurrency and cheap compare to Bitcoin, since for sure there are some people there who are claiming that they are already late with Bitcoin and they tend to find some Bitcoin-like crypto to invest in, and they will start looking to cheap cryptocurrencies, that's why I can say Litecoin is attractive to retail investors.