While Evan gets the technical side sorted, we as a community need to get things moving on the marketing side BEFORE the first stable release and public audit. This way the website looks sexy, all the information about the coin is in one place, and we look like an established community/business.
When the media and journalists start investigating they will more likely give us the attention we deserve if everything looks organised and professional.
Calm down, stealth. It's all under control. We have pros who are working diligently behind the scenes on this for us.
You're not necessarily hearing much about it at the moment. But rest assured, it is happening.