No ETA and it's very well explained by CZ on his video
https://www.youtube.com/watch?v=pge7JLua0Uo99% of projects applied to be listed on the binance got rejected. What you can do to hope you will be contacted by the team. CZ gives lots of clue about that. Just try to watch the video and you can take some points from there
I wonder how intense the due diligence is that the Binance team conducts on all the projects that apply to be listed. There have been projects in the past that were a bit shady or doubtful. Not outright scams but yet surprising they got listed on Binance. These days I guess they have the resources to really make sure no scammers get the chance to sell their tokens on Binance exchange.