...Now in 2021, the announcement-turned-meme was auctioned as one of Pakistan’s first meme NFT, selling for $51,530 or 20 ethereum by Alter, which conducted the sale on the digital art marketplace Foundation, the world’s largest platform for NFT listings.
The desperation to make NFT converted pictures widely popular in the region is pretty evident on this one. They wanted to create a buzz and so they are willing to pay that much. I won't be surprised if the winning bidder is also part of the marketing scheme. It's their ETH anyway.