If the copycats just make a thread here, it would be better to just report it.
If it has its own website, better report it to the web service being used.

It is sad, but scammers will always be scammers regardless of their morals outside crypto. It would be best to reach out to the original project of whatever token it is and let them know that a lot of fake copycats claiming to be them are scamming or worst, phishing a lot of people.