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Well yes technically due to the location on where the promotion happens. In social media, you don't expect a lot of people to know about NFTs, DeFis, ICOs, IEOs, etc. Here in the forum which is crypto focused primarily to Bitcoin, expect many people are aware of any of those terms I mentioned previously.
Potential investors are sure to be lower in social media regardless of how many people are using those sites right now.
besides that, the task in social media campaigns is also not too difficult and the conditions are easy. Regarding allocation, it all depends on the decision of the devs and the bounty manager. where they want to focus, of course with social media they will reach more common people, after all nowadays it is getting viral or many are reposting, retweeting, etc. to be one of the benchmarks for market acceptance. especially posted by influential accounts.
The important thing is that we join this bounty comfortably, as needed, if we can join both, social media and signatures can give you more benefits right.
What is clear is that we must be consistent and disciplined, work according to the rules and always update the latest information so that our hard work is not in vain.