There are just too many reasons to why this recent rules are popping up thereby making it seem bitcoin isn't getting that anonymity it supposed to get, but the fact is nothing changed bitcoin hasn't lost it purpose, you can still send funds across country's without going to bank, and people have got to see more usefulness in bitcoin, not only just using it as means of transaction but also a good store of value and a successful form of investment.
Yes, bitcoin is not losing its purpose but bitcoin has become more popular and will be the next mainstream thing in the world. Bitcoin now slowly attracts more attention from people, especially big investors who do not know much about digital transformation. They heard the news about bitcoin price and how the price can go up and down suddenly and that can make them curious and use bitcoin as their new asset in the investment.
You only need KYC when you buy bitcoin at the exchange and gladly, you can buy bitcoin from other third-party services anonymously. If you do not want to do KYC, you can search for the exchange or services that do not require KYC. I am sure these services will still be available as a crypto means anonymous.