In Germany ALL! the big news media sites started doing affiliate marketing, having thousands of pages in the search engines with "top 10 best toaster" "top 10 best pc mouse" etc. As you say, they are history soon. Due to their fake news, working for variant agendas who pay them (eg. Bill Gates is heavily in in Germany), many (still too less) people woke up and understand more and more you can not trust news media anymore. So, not so many visit their sites = less money from ads, more agendas enter the market and pay em because it gets cheaper to buy your self fake reputation or push your agenda through news.