They are almost done, the hype could end up soon and only those reliable NFT projects will be left while the others will die. I have seen them having no difference from ICO, Defi projects, as they got into hypes and they collapse.
And besides, only NFT games give life on this platform, the rest are just ignored and investors having no interest in them. Well, I can admit I have no such interest as well.
Very likely, NFT apart from games or investment assets is very likely to lose the hype and not be a popular thing anymore. but with the existence of NFT games and more innovations that provide benefits for users and platforms, I think the popularity NFT in the games section will be much longer than art, Ecosystem in NFT games is much more active.
This new approach brings more interest and now investors are into play to earn NFT system.
The popularity will continue as long as good dev will continue producing good concepts and provide progress, just hope that dev from those successful play to earn games will deliver and not become greed and runaway the money the games that they created. This industry will achieve more success for sure.