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It's sad what you see in this cryptocurrency market, someone wakes up and creates altcoin named after a Japanese fish or a dog name and so many people buy the coin making the coin creator become rich
This is going on for a long time and so is the reason some of the project developers are anonymous because they keep on changing with their ideas and they usually copy other source code and launch their own coin and in the end when everything is set and done the developer will be making millions and they move on to the next one.
And gullible investors keep on buying this worthless tokens. These crappy projects will not grow like mushrooms if there are no naive buyers. However, people are patronizing this kind of hype so these "developers" keep on creating crap projects. And then, people are blaming this scamming technique, but what we can do, is to be more cautious with our investments. Because they don't care if you are screwed as they all want is to get more money for their pockets.