Now it is difficult to develop a project without advertising. Now there are a huge number of marketing services that are engaged in the promotion of cryptocurrency projects.
If a lot of people participate in the bounty and advertise the signatures of the project, it means that the project is interesting to people and they have paid attention to it.
A useful idea for people and a bright advertisement on bitcointalk, I think, will attract attention to the project. But it will be necessary to continue to develop the project further.