as we know that Binance has two projects, that is exchange and smart contract, then the total supply of BNB is around 160m and will burn every quarter, so the total supply of BNB will be less every quarter and with the current price of BNB ($410), then I think the price of BNB is still very low, because with a small total supply of BNB and BNB is one of the most popular projects (top 5 on coinmarketcap), then I think the price of BNB can still increase very high and reach at least $1500 (I think it's a decent price for BNB), therefore now is still the right time to invest in BNB and hold it for the long term, because at this time you can still buy BNB at a low price.
Binance is a must coin to accumulate right now, and the demand goes up since they create the BEP20 or Binance Smart Chain, sending and receiving is very cheap and you can also bridge coins from Metamask to Binance Smart Chain, no wonder many developers now are choosing BSC when creating their tokens, it is now Ethereum's closest rival in smart contract creation.