experienced users understand that meme coins are too risky for investments but many newbies want to earn fast and easy money that's why they put their money in such coins as SHIB, DOGE and others.
And it's honestly worked out pretty good for them, so good for them I guess.
But in the long run, this is not a viable investment strategy.
You should only invest in stuff that actually has intrinsic utility and value. Memecoins is merely a speculative vehicle that has been hyped up by the community, and most will die down and return to their intrinsic value of zero in the long term.