The issue is that unlike traditional markets a great deal of the people trading the markets of cryptocurrencies are people that have no formal training as traders and do not took the time to learn more about the topic, this means that whatever information that comes out that is slightly negative affects them greatly, then the whales take advantage of this and exaggerate the news and FUD is created out of nowhere, and personally I do not see this changing any time soon.
While I am agreeing here the biggest issue is education about cryptocurrency because in last one decade we have some good improvement, but sadly we are unable to provide solid base for education which is very important for newbies which help them give them better understanding of this all if we are able to provide this then surely scams also going to be very less because educated peoples can handle in better way instead of non-technical peoples those are losing funds in this community.
Mostly peoples reading just few things and investing and losing very quickly. They are not going to doing some better understanding of project and checking about product and team, which is also very important for them.