Its a simple move because of massive attraction on the market since the hype of the opportunity of earning on its platform massively influenced widely.
Moreover in this pandemic, any chance to earn money would really catchy.
You have a point here, it is most likely a hype and most people wanted to have while we are still on a pandemic. People want to earn money while staying at home and this AXIE will attract those kinds of people who are seeking extra income on the internet. But I have heard there are few people who have already riched by playing and buying Axie or SLP as use for a game.
I know that this NFTs game will become popular in the future and since people are into internet games now no wonder this has the potential to gain you a profit in the market.