All in all burning needs to stop being a buzzword and start being something great again. BNB is the most famous one, very very recently the other day Binance burned literally millions of dollars in a single day, that is the proof that burning could be good, they are actually making it very scarce with this method and the value goes up thanks to it, that is how burning should be done.
Then why not thinking that Binance is using the same as other fake projects you have described. I read your comment by the hope to see why the burn can be a development phase.
As you explained, this burn process becomes the hype. However we should distinguish between the projects decided to burn a portion from the total supply because of determined reasons and those who program the Burn event in their roadmap before even lunching the product.