I think that to grow in price altcoin must be useful for people. In such a case, its price will increase in the future.
Now there is a big demand in lending platforms like this
https://twitter.com/agiledefi/status/1451462447869710340 and I think that the price of their tokens will grow.
To increase the liquidity it is necessary that the project will be useful for people and offer better conditions than competitors. In such cases, people will use the project.
Now there is a big competition and investors can compere different projects and conditions of different projects.
But to attract attention promotion is necessary.