Just because token ABC has no statistics and XYZ has, does not mean one is better than the other. I can show you plenty of shitcoins with all kinds of high demand and "great tech" and zero utility yet they are doing well in price. Whereas some great coins OLD ones with utility like Gridcoin for years is helping actually scientific research and is not even easy to buy.
I do accept what you are talking about, there are some legit projects in the market that does not have the same hype as shitcoins in the market and hence they wont be getting the necessary eyeballs from investors and i know a few projects that have legit use case and yet the investors are neglecting them because they lack in marketing.