I heard about ENS when I read an article yesterday from Decrypt  that Coinbase is one of the 1013 candidates who applied to be an ENS DAO delegate.

As the author jokingly wrote, "There you have it. A crypto startup is flying today and one of the world’s foremost crypto exchanges is but a plucky candidate."

Ethereum Name Service Hits $5.4B Diluted Valuation After ENS Airdrop