A lot depends on demand in crypto. Now, the crisis raises and there is a big demand for lending platforms. Lending platforms are popular now and some people earn money on providing liquidity for lending platforms. New lending platforms appear now like this
https://twitter.com/agiledefi/status/1451462447869710340Liquidity is very important for every project. It must be simple to buy and sell tokens of the project.
That is why it is very important to add new listing and new exchanges to increase the liquidity of the coin.

To increase liquidity some DeFi platforms offer several liquidity pools that users will have better condition and will be able to choose what conditions are better.