Every year, shitcoins are gaining more usage, and becoming higher in market value. Bitcoin apps like Lightning should make the narrative for shitcoins weaker and less convincing, but it’s not.
That's because people don't buy shitcoins, because they would like to use Bitcoin, but 8 cents per transactions is too expensive for them or because they don't like LN. They buy shitcoins in hope of making a fortune, due to feeling 'too late for Bitcoin'. Why? Because that's how these coins are advertised to them virtually anywhere; even in mainstream media (see coverage of Squid Game Token for example, while they don't write about BTC ATH's or LN adoption rising).