This Christmas, isn't there a game contest like last year? Last year, the Christmas game was quite successful and I'm waiting for this year, but it seems the management has a different strategy with the video contest. If it's just enlivened by a video contest, I'm not sure it can attract many players. Like other gambling sites they started offering lots of Christmas gifts to their users.
Are they doing good in terms of generating income already? Because it is hard to be generous if the site is just in survival mode. Why I say this? Because when you check their chat and the latest game stats, most of them involve only small amount of money. Maybe they can run contests or rewards where they can also earn. I don't know if the current X-factor competition is enough. Maybe run side-by-side competitions.