Elektra supermarket in Mexico recently started accepting Bitcoin payments and is encouraging their clients to do so, as
they offer a 20% discount when paying with it (until end of the year).
THAT is the best incentive to convince HODLers/Bitcoin users to spend their coins. Because if it isn’t used as a censorship-resistant, peer to peer tool to buy Heroine from the Dark Markets, what’s the use? HODLing Bitcoin will better, and use fiat where it can be used.