I cannot agree with you more.... I can use a good example :
Many years ago when Dos was still the Operating system of choice, we introduced Pegasus Mail to the people at work and they resisted, saying that telephones and faxes was the only technology that was needed. Now many years after that, people have several choices of webmail and desktop mail and they cannot live without it.
What has changes? Well, people found that email was better than telephones & faxes and the software developers started to develop what the people needed. Now, people can still use Bitcoin.. but there are 1000's of Alt coins for them to choose from.

Give people something better to use and they will shift to the new technology over time, but make sure that you stay ahead of the inevitable competition that will come.
