I always check coinmarketcap.com every day and all trending projects.
Among trading projects, there are a lot of dogs meme coins. They raise a lot because dogs meme was a trend of 2021.
But maybe in 2022 the trend will become a cats meme coins likes this https://twitter.com/angrykittytoken/status/1479171278171000833
Everybody like cats and they are more popular in internet then dogs
When market raise there is a big demand in new projects because a lot of investors are looking for new and prospective for investment projects to invest money on the seed stage or pre-sale to have the maximum profit from investment.
When the market falls many people stop investing and it will not be so many cryptocurrency projects.
It is very important to survive during the fall of the market.